Printing and marking solutions for the mailing industry
Address, postal code, and customization for bulk shipments
The mailing industry requires high-speed printing systems for the personalization of envelopes, postcards, catalogs, and promotional packages with recipient addresses, postal codes, postal barcodes, and variable data. High-resolution inkjet (HIJ) systems are the standard technology for this sector, with printing speeds of up to 600 m/min on paper and cardboard. Integration with address databases and marketing campaign management systems is essential for proper execution. Postal code print quality must comply with the standards required by the relevant postal operator.
Explore paper and cardboard solution.
One-to-one direct mail customization
Modern direct mail goes far beyond simply printing an address. Each piece can be personalized with the recipient’s name, a specific offer, tailored images, and individual QR codes linking to dedicated landing pages. High-resolution TIJ inkjet systems enable this high-speed one-to-one personalization while maintaining the graphic quality required for effective communication campaigns. Integration with corporate CRM systems and variable data printing (VDP) software is key to maximizing the ROI of direct mail campaigns. Explore custom QR Code solutions.
